Marks and Spencer have launched a clothing range specifically designed for children with disabilities from new-born to age 16.
The fashion retailer has achieved what is said to be a ‘high street first’ with the launch of its ‘easy dressing’ range for children.
Marks and Spencer have cleverly designed a clothes range to make getting dressed less stressful for disabled children and their parents.
Additionally, the line has specifically been made with special needs in mind, by taking into consideration all the details of the design, such as discreet pockets for feeding tubes and extra space for casts.
The garments have also been made using the softest materials so as to not irritate sensitive skin.
“We’ve absolutely loved working on this project and are proud that every product started from listening to mums and dads,” said Rebecca Garner, Kidswear Designer at Marks and Spencer.
“Parents passionately told us that disabilities don’t define their children, so the adaptations shouldn’t define their clothes, it’s why all the products are inclusively designed and modelled closely on our main collection.”
Dr John Chang, Consultant Paediatrician at Croydon Health Services NHS Trust who advised on the range added: “As a doctor, you can help parents with a range of complex issues, but sometimes it’s the little things – like finding a jumper your child will actually wear – that can make the biggest difference.
“It was a brilliant experience to consult on the range and help explain the physical requirements for the products, I know for some parents this will be life-changing and I look forward to seeing how it develops.”
To show just how many people will benefit from the new launch, Marks and Spencer have enlisted the help of a diverse range of young models with disabilities like Down Syndrome, cerebral palsy and hip dysplasia.